GeneWise Coaching (“we,” “us,” or “our”) respects your privacy. Because we work with genetic and health information — some of the most sensitive data there is — we want to be clear about what we collect, how we use it, how we protect it, and the choices you have. This Privacy Policy applies to our website and our coaching Services.
1. Information We Collect
- Contact and account information: name, email, phone, and similar details you provide when you join our waitlist, book a service, or communicate with us.
- Health and lifestyle information: information you share through intake forms, questionnaires, and coaching sessions, such as goals, symptoms, diet, activity, medications, and supplements.
- Genetic data: raw DNA data you upload from third-party services (such as 23andMe, AncestryDNA, or Sequencing.com), or data generated through a DNA test arranged with our testing partner, along with the analysis we produce from it.
- Payment information: processed by Stripe. We do not collect or store your full payment card details.
- Website information: standard analytics and cookie data collected through our website host, such as pages visited and general device information.
2. How We Use Your Information
We use your information to provide and personalize our Services — including analyzing your genetic data, preparing your reports, delivering coaching, communicating with you, processing payments, and improving our Services. We use health and genetic data only to provide the coaching and analysis you have requested.
3. How We Protect Your Information
Client information, intake forms, reports, and messaging are managed through Practice Better, a HIPAA-compliant practice management platform, and we follow HIPAA-aligned privacy and security practices. Payments are encrypted and handled by Stripe. We limit access to your information to what is necessary to deliver the Services. No system is perfectly secure, but we take reasonable administrative, technical, and physical safeguards to protect your data.
4. How We Share Your Information — and What We Never Do
We do not sell your genetic or personal data. We never share your genetic data with health, life, disability, or long-term care insurers, with employers, or with any other third party without your written consent.
We share information only as needed to run the Services, including with:
- Service providers who help us operate (such as Practice Better and Stripe), under their own privacy and security obligations;
- Our DNA testing partner, if you choose to order a test through us, to process your sample;
- Authorities, only if required by law (for example, in response to a valid legal request).
5. Data Retention
We keep your information for as long as needed to provide the Services and for legitimate business and legal purposes. You may ask us to delete your genetic data and other personal information at any time (see “Your Choices” below), and we will do so unless we are required to retain it by law.
6. Your Choices and Rights
You may request to access, correct, or delete your personal and genetic data, and you may withdraw consent for us to process it (which may mean we can no longer provide the Services). To make a request, contact us at Erin@genewise.info. We will respond within a reasonable time and as required by applicable law. Depending on where you live, you may have additional rights under state privacy laws.
7. Children’s Privacy
Our Services are intended for adults 18 and older. We do not knowingly collect information from anyone under 18.
8. Changes to This Policy
We may update this Privacy Policy from time to time. We will update the “Last updated” date above and, for material changes, let you know where practical.
9. Contact
Questions about your privacy or this policy? Contact us at Erin@genewise.info.